When you run across an old website that was written in the early days of SEO, it looks and feels…
Mobile SEO Basics
If you’re an avid Filament Blog reader then you know about the differences between, and benefits of, mobile and traditional websites. We've also discussed whether or not you…
Mobile Use and SEO: Why User Experience Is Key
If you were caught up in the mobile frenzy in early 2015, then you're aware of how important Google believes mobile…
Key SEO Trends To Employ in 2015
With the roll out of Google’s SEO Mobile Armageddon in April, the predictions for mobile importance in the world of…
SEO Trends: Best Practices for Your Best Year
We're halfway into 2015, so it's the perfect time to re-evaluate your website to determine if you’re getting the results…
Measuring Seasonal SEO Productivity (ROI)
While we’ve covered seasonal SEO in the past, and the importance of promoting seasonal features via updates on your website, etc., have we haven’t yet looked at…
Pairing Everyday Marketing Strategies and Seasonal SEO
So you want to hit your seasonal audience with a great marketing and SEO approach, yet you don’t have the…
Seasonal SEO 101 – The Basics That Matter Most When Driving Seasonal Sales
Businesses that thrive seasonally understand the importance of tailoring their marketing and advertising efforts to make the most of that…
Use Advanced User Segmentation to Improve Your Website
Every website should have an ideal user in mind whether that user is a consumer who will purchase a product…
SEO, Segmentation, Keywords and Meta Descriptions
Using SEO, Keywords, Meta Descriptions and Optimized Content to get conversions is key in creating a successful website. You can optimize all…