To keep your email marketing on point, you’ll want to integrate your email campaigns with your other inbound marketing channels.…
Integrated Marketing & Email: Making Magic
Email is a crucial part of any marketing mix, but that doesn’t mean it works well in isolation. As with…
Once Upon a GIF: 6 Tips for Visual Storytelling in Email
In 2015, the average attention span of adults fell to just 8 seconds. (That’s less than the attention span of…
Email’s Not-So-Hidden Superpower: Visual Storytelling
Human beings have been telling stories visually since around 30,000 BCE, so it’s no wonder that visual storytelling is a…
5 Strategies for Email Marketing Success in 2016
A couple of weeks ago, we wrote about 2 top global email marketing trends: mobile and relationships marketing. Today we’re…
Top 10+ Emails of 2015
New Year's is a great time to look back over the past year and reflect on where we've come from…
Top 10 Content Marketing Trends: 2015 in Review
According to the Content Marketing Institute, 69% of marketers are creating more content now than a year ago. Content marketing is…
Top 10 Email Marketing Takeaways from 2015
Last week we covered 2015’s top email marketing trends. Today we take that knowledge and focus on next steps for…
Year-End Review: Top Ten 2015 Email Marketing Trends
As 2015 comes to a close, we’ll be looking back at the trends that have shaped digital marketing over the…
Triggered Emails & Lifecycle Marketing: Tips & Best Practices
When you’re working hard to create relevant messages that deliver value to your customers, it just makes sense to think…
