At Filament, we love our place at the digital marketing table. Participating in the infinite internet landscape is a privilege,…
Quick Hits on Four Top Email Marketing Systems
There are literally hundreds of email marketing management systems to choose from, and once you start researching them, your head…
Five Email Marketing Trends to Try On for Size
Mobile This is not so much a trend as it is an imminent reality, and therefore, an imperative if you…
Email Marketing Challenge: Move the Needle Forward
Do you feel like your email marketing has gone stale? Are you sick of the same tired old content? Are…
Seasonal Subject Lines: Spring Edition
Sure, email marketing works harder when it’s backed by data and a carefully developed marketing strategy. And yes, every bit…
Why Email Marketing? We’ll Give You 5 Good Reasons
Email Crushes Facebook & Twitter Would you believe it if we told you that there are still a lot of…
How to Write the Perfect Preheader
When it comes to email, you hear a lot about the importance of subject lines. And, sure, subject lines are…
Let It Flow: Creating a Constant Stream of Content
So you've been told that you need to create a constant stream of high-quality content across all of your channels. …
5 Be’s for Subject Lines that Rock
How do you break through the clutter or “noise” in an average inbox? An awesome subject line, that’s how. A…
Filament = bright ideas
We all know the image: that little light bulb goes on inside someone's head when they've got a brilliant idea.…