If we had a dollar for every ‘How To’ recommendation for best social media practices that we’ve seen, we’d be…
Seasonal Social Media Planning: Making Snow While the Sun Shines
Have you heard the old saying suggesting that you should “make hay while the sun shines”? It refers to taking…
5 Tips for Great Seasonal Social Media Content
Your customers look to you for inspiration, ideas, and creative solutions to their needs. They want you to be their…
Social Segmentation: Learning More About Your Business From Your Customers
We’ve talked a lot about listening to our social media communities, and we’re beginning to understand more and more about…
Mastering The ‘Social’ Behind The ‘Strategy’
"If you fail to plan, You are planning to fail." -Benjamin Franklin We’ve all heard it before: Planning is a…
When to Promote Blog Posts On Social Media
So you've written a relevant and informative blog post with the right keywords for your audience and you want to make…
Tick-Tock: The Right Timing for Blog Posts
Several weeks back we shared our insights on the right content for several social media networks. As promised, we've returned…
Creative 70/20/10 Social Media Marketing
We talk a lot about what to say via social media. In fact, you may think we’re a bit obsessed…
How to Craft Social Media Content that Shines
You've read it over and over again: content is king. You also know that to engage your audience, you've got to…
5 Steps to Help Your Twitter Content Strategy Take Flight
Before you go deep into the Twitterverse, make the most of your time, energy and money by developing a strong content strategy…