First impressions are important. More than likely the first place your customer will take a quick scan of your brand…
The Impact of Video on Social Marketing
Why invest in a social media video strategy? It’s where and how your customer is consuming content right now. With Snapchat…
Crossing The Lines with Social Media Marketing
We’ve all heard the term “silo” used before. In this case, we're talking about the a long-standing corporate buzzword used…
Social Media Objectives: What’s It All For?
Social media is something that we hear and think about every single day. It’s important for a variety of reasons,…
Social Strategy: Thinking Ahead—But Not Too Far
Planning is a key element of social strategy. We all know it. We’ve all heard it before. We realize that…
Make Sure Your Social Media Matters
If you’re one of the bajillions of people to whom social media matters for any reason, you probably reacted when you…
5 Ways to Achieve Marketing Synergy with Social Media
We all know that social media is an imperative part of marketing our brands, right? And we also know we…
Amplify Your Marketing with Social Media Integration
Social media integration isn’t something that makes sense to everyone. But, it’s definitely something that makes sense for everyone –…
Social Media Sharing Tools: What Works and What Doesn’t
The social media world is still buzzing over somewhat confusing statistics about post engagement and third party social media sharing…
Growing Social Media Reach – Organically
Growing social media reach organically has changed dramatically over the last couple of years. Businesses and brands who built their…