User experience is a key element when designing a successful website. But good UX shouldn’t be reserved solely for customers…
Social Media + Big Data = Social Intelligence
Never before have businesses had the opportunity to get to know their customers on the intimate level that social media…
Social Marketing Listening for Real-Time Marketing
One of the key benefits to having a strong social media presence is the opportunity to generate immediate feedback from…
How Image Recognition Can Help Your Brand
Image recognition is the new kid on the block that’s about to revolutionize social media listening. Fusing the visual dominance…
Social Media Transparency: “Behind the Curtain”
With a clearly defined brand voice in place, the easiest way to continue to build trust and loyalty amongst your…
5 Ways to Define Your Brand Voice on Social Media
First impressions are important. More than likely the first place your customer will take a quick scan of your brand…
Social Media Video: Do’s and Don’ts
The impact of video on social media is growing at a rapid pace and is now an undeniable key component…
The Impact of Video on Social Marketing
Why invest in a social media video strategy? It’s where and how your customer is consuming content right now. With Snapchat…
